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I’ve always been a bit of a sceptic about Second Life (posts passim, and I mean in its utility as a marketing vehicle for brands), and I won’t pretend otherwise despite a day of inspiration and intelligence at the Virtual Worlds Forum. Yes, I now understand a bit more about why brands have been investing in the network and Continue reading Why You Can’t Buy a Heineken in Second Life I was at a roundtable debate this morning about Citizen Journalism (update: rather ungenerous of me not to mention this was hosted by the excellent people from iStockPhoto). Everyone saying they want to embrace CJ as part of their forward strategy. I suggest that mainstream media is attempting to contain rather than embrace conversations. Me (to via. Communities Dominate Brands
And apparently the most blogged about video on the ‘net at the moment. The URL of the creators, fleetingly referred to towards the end is http://www.mediatedcultures.net/ksudigg/ “… the basic idea is to create a 3 minute video highlighting the most important characteristics of students today – how they In my newsletter to NMK readers today, I referred to the Internet as a ‘she’. Reading that back once it arrived in my inbox, I wasn’t entirely sure how I felt about that. I think I’m happy about referring to websites as ‘she’ — they are akin to vessels like ships and cars, and also domiciles — those The National Roads Safety Council has done extensive testing on a newly designed seat belt. Results show that accidents can be reduced by as much as 45% when the belt is properly installed.
via. my brother-in-law. Sorry. Interesting piece on paidcontent.org, covering a talk by Henry Copeland, CEO and founder of BlogAds, a network which serves adverts to participating blogs. Copeland says that only around 100 of the 1500 blogs his company works with are likely to be self-sustaining from advertising — and these are the creme-de-la creme — participation in the BlogAds |             | |||
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