The Eyes Have It

23 Actionable Lessons from Eye-​​Tracking Studies. An old post (well, Nov 13th), but one well worth reading when you’re designing a site. Here’s point number one as a taster:

Text attracts atten­tion before graphics. Contrary to what you might think, the first thing users look at on a website isn’t the images. Most casual users will be coming to your site looking for inform­a­tion, not images, so make sure your website is designed so that the most important parts of your text are what is most prominent.

Virtual Hosting Blog » Scientific Web Design: 23 Actionable Lessons from Eye-​​Tracking Studies

And I’m not just linking to this because the site’s authors made the mistake of including this blog in their Top 100 List of Social Media and Social Networking Blogs.

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