Mass Media Trends for the Tweenties

A present­a­tion I wrote for a meeting today about where our media are heading in the next 5–10 years. It doesn’t make a lot of sense without my accom­pa­nying nar­rative, I realise. Nonetheless, I wanted to keep it safely book­marked and you might enjoy a round of Powerpoint-​​​​Karaoke against it.

Also, no image sources are acknow­ledged *slaps own hands*

Continue reading Mass Media Trends for the Tweenties

Hell Freezes Over: Google and the Super Bowl

While the UK slept last night, it appears there was some sort of sporting tour­na­ment across the Atlantic and that the world’s most-​​​​used search provider advert­ised its search cap­ab­il­ities and new(ish) browser. It’s quite a nice advert, telling a (cliched) story in an original manner with a clean style.

The excite­ment over Google advert­ising Continue reading Hell Freezes Over: Google and the Super Bowl

Taming the Spirit of the Times

On most news organ­isa­tions’ websites, you’ll find a widget called ‘most read’, ‘most shared’ or ‘most com­mented’, possibly all three. The Guardian’s Zeitgeist exper­i­ment suggests an inter­esting alternative.

Typically, the content found in the most-​​​​X sections provides a salutary — if depressing — reminder of humanity’s baseness and stupidity.

Continue reading Taming the Spirit of the Times

Digital Marketing Outlook

In mit­ig­a­tion of my not being able to think of anything inter­esting to write about today, I shall pass on several thousand words by other people, pub­lished by The Society of Digital agencies (SoDA). It’s a survey and edit­orial on what members of the society think 2010 holds for digital media marketing.

It’s a 70-​​​​page PDF, but

Continue reading Digital Marketing Outlook

CMYK Embroidery

I want to remember this: (via Swissmiss), the CMYK embroidery project.

CMYK embroidery is a hand-​​​​made printing process, based on computer gen­er­ated halftone screens.

Images are halftoned according to con­ven­tional screen angles: Cyan 105, Magenta 75, Yellow 90 and Black 45. Dot screens are the trans­formed into cross-​​​​stitch screens, printed on paper and marked

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News Comes From Newspapers Shock

http://www.flickr.com/photos/drb62/2054107736/sizes/o/

When people were asked where they found out about news stories in a new Pew Research Center project, their answer was old media, pre­dom­in­antly news­pa­pers. This is the headline table:

Sector From Which New Information Reported (Six Key Storylines) Sector % of All Stories Print 48% Local TV 28 Niche media 13 Radio

Continue reading News Comes From Newspapers Shock

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