| ||||
The UK’s best-known website auditing firm, ABCe, will move to measuring unique users instead of page impressions as its mandatory measurement metric. Page impressions have come under fire as a metric for several reasons, not least the ability to fake results by splitting a story over several pages. This is good news for professional blogs: Because Mis-Information Week perpetuates the myth that Web 2.0 is all about AJAX. The standfirst to the article lays the groundwork, suggesting that this is purely about technologies, when surely approaches would be a better way to begin: To bring your site into the Web 2.0 world, you need to know about Ajax, ActiveX, RSS, and other …is Who 2.0. That’s according to an interview with Tim O’Reilly, the man who popularised Web 2.0. On Basque news site eitb24, he said that he thinks: …certain kinds of databases are going to become really big and really useful. We are just in the early stages, digital identity doesn’t really work yet. Nick Carr comments today about the competing definitions for Web 2.0 and the use of jargon, concluding that at the heart of the matter is … well, nothing. Writing about Tim O’Reilly’s What is Web 2.0? essay, he states: O’Reilly provided a series of observations and impressions, and, really, that’s the best way to Google Answers has been closed while Yahoo! Answers goes from strength to strength. The key difference between the two is that Google’s service paid vetted ‘experts’ to produce results, while Yahoo allows anyone to pitch in. The whole thing leaves a lot of questions. I’m not sure whether the stats prove an Going to any conferences soon? I am sharpening my pencils for a trip to Online Information 2006 tomorrow followed by a bit of Word of Mouth Communications on Friday, perhaps seguing into Robert Scoble’s “pissed as newts” session. In case I find no-one to talk to, I am grateful to the estimable Ed Lee for devising |             | |||
CC-BY-NC-SA 2012 twopointouch - All Rights Reserved |
||||
Recent Comments