Web Loses Sex Appeal

The Sydney Morning Herald reports the sad news that the internet has grown up:

Sex and por­no­graphy have been trounced by business and e-​​​​commerce as the most popular internet search topics, new research shows.

In their mid-​​​​90s heyday, sex-​​​​related topics accounted for 17 per cent of web searches, but that figure has shrunk to an

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The two-​​minute tail

It’s taken me six weeks, shame­fully enough, but I have finally read Chris Anderson’s The Long Tail. Here’s a very quick precis of the main idea for anyone just released from a Chinese prison:

The internet makes it possible for retailers to increase their avail­able stock almost indef­in­itely. For example, Amazon stocks 3.7mn titles whereas

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