SocNet Users Enhance Relationships, Lose Inhibitions

42.6% of respond­ents say they feel less inhib­ited inter­acting online than face-​​​​to-​​​​face. 20% say they lashed out at com­panies or products thanks to the anonymity of online inter­ac­tion. 31.5% say that online inter­ac­tion let them do some­thing they’d been wanting to do.

via marketingcharts.com

Research from Euro RSCG suggests (as you’d have guessed) that

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More on Post-​​Digital

I’ve been writing recently about living in a post-​​​​digital world. Not that com­puters have gone away in any sense, but rather that the digital world now pen­et­rates ‘normal life’ to such an extent that to make a dis­tinc­tion between digital and other media seems archaic. Anyway, cleverer people than me have been having similar thoughts.

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#PRDebate Start Again

On the one hand, I am obvi­ously and unashamedly biased. I run a network for the digital industry. I believe that digital people are the cleverest, most capable, most focused and honest that the media industry has to offer.

On the other, crikey, there are an awful lot of digital folk working in PR nowadays. And digital outfits that ‘do’

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The Rise and Fall of Dave Colossus

I never quote Seth Godin. I find his stuff far too happy-​​​​clappy for my comfort zone (ach– another amer­ic­anism!) Yet here I am: Seth on America choosing Neil Armstrong as their ‘moon landing guy’:

NASA did what many organ­iz­a­tions do when picking someone to act as company spokes­person. They avoided risk, played it safe and

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Viral WoW

Blizzard, the company behind the most suc­cessful and prof­it­able enter­tain­ment fran­chise in the world*, World of Warcraft, held a mini-​​​​conference in Paris last week to announce that a second sequel to its Diablo series — Diablo III — was in devel­op­ment. Unlike a lot of press con­fer­ences, they invited along lots of fans, active forum members

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The New Economics

Via. Freeconomics Part I – or who is paying for your Free lunch? — broad­stuff and found some­where on slashdot.

“You must be new, welcome to the Internet. Here on the Internet you are required to view any publicly held company as evil and any effort on their part to charge for a service

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