twopointouch

I wrote yes­terday about the dif­fi­culties of selling media content when people can get some­thing more-​​​​or-​​​​less identical without paying. It looked a bit bleak. In this – more positive – post, I’m going to look at some of the ways media owners might persuade people to pay for their content, focusing on the

Continue reading Valuing Content: Dragon Age