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You may well have seen this already, but there’s a lovely interactive campaign being carried out by Dutch indie band C-Mon & Kypski. (Note: never heard of them; don’t care; bring back The Smiths). The idea is that fans can collaborate with the band in their latest music video. You use your webcam to Continue reading Social Media Done Well: One Frame at a Time Via Stuart Bruce, I found this funny clip in which social media marketing guru David Meerman Scott lambasts client-side marketing managers for continually asking about the ROI of social media projects. His point is that marketers don’t know the ROI of traditional forms of advertising like billboards and 30-second TV The FT reports that The Economist plans to make headroads into social networks: The Economist newspaper plans to acquire 500,000 fans on Facebook and 750,000 followers on Twitter within six months, in another sign that traditional publishers are looking to social media as a substantial source of web traffic and new readers. via I’ve been having a go at the latest chic-geek blogging tool — posterous — recently, as you’ll be able to tell if you look at the posts I’ve made here over the last month or so. But, in the end, I’ve decided not to use it. Why? Read on. Just to be clear, before YouTube – The Social Media Guru. Have you even read my online internet blog? It’s mega-awesome. |             | |||
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