Sports shoe brand Converse bought AdWords against popular searches from teenagers that aren’t currently being competed for, compiling the list using Google Zeitgeist. Things like ‘how to kiss’, ‘summer solstice’ and ‘spelling bee’. Then they created single-page websites against this whole series of terms — sometimes just funny one-liners, sometimes useful.
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Reports from the media measurement company Nielsen have dropped one of the features with which the company is arguably most associated: the idea of a television ‘channel’. The video is of Bruce Sterling at the Lift conference last year, reflecting on his 2005 book Shaping Things. It is about the Internet of Things, the idea and practise of giving objects in the physical world an Internet presence. You may well have seen this already, but there’s a lovely interactive campaign being carried out by Dutch indie band C-Mon & Kypski. (Note: never heard of them; don’t care; bring back The Smiths). The idea is that fans can collaborate with the band in their latest music video. You use your webcam to Continue reading Social Media Done Well: One Frame at a Time In a story from the Onion news network, an archaeologist discovers traces of an ancient network of people known as Friendster. Internet Archaeologists Find Ruins Of ‘Friendster’ Civilization Not so much ‘fake’ news on this occasion. More like news that hasn’t happened yet. I can see this being broadcast 100 years from now. YouTube – The Social Media Guru. Have you even read my online internet blog? It’s mega-awesome. |             | |||
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